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Full array of research methodologies

PMR Research ( is offering full array of research services at all stages of the research projects, also providing fieldwork services for other research companies. PMR Research provides both quantitative studies (telephone, CATI, face to face) and qualitative studies (focus groups, in-depth interviews). PMR Research specialises in customer satisfaction studies (B2B and B2C), brand awareness and brand image research, distribution and competition studies, segmentation analyses, name, packaging and product tests, advertising campaign effectiveness, usage & attitude research, online surveys and comprehensive industry analyses and forecasts in all market sectors focusing especially on pharmaceutical, medical and healthcare.

PMR Research's services are available in over 20 countries of Central and Eastern Europe. We undertake projects throughout Central and Eastern Europe and in other countries. We have a wide experience of working as a single point of contact for clients ordering multicountry projects. This saves our clients’ time and guarantees consistent high quality and format of deliverables from all the countries covered by the project/research.

We have a deep knowledge of, and long track record in:
  • pharmaceuticals and medical market
  • FMCG, retail
  • food, HoReCa
  • clothing & footwear
  • travel & tourism
  • luxury goods
  • consumer durables
  • financial services
  • telecommunications & IT
  • heavy & light industry
  • construction
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