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PMR Research

PMR Research (www.research-pmr.com) is the specialised custom research unit of PMR, offering full array of research services at all stages of the research projects, also providing fieldwork services for other research companies. PMR Research provides both quantitative studies (telephone, CATI, face to face) and qualitative studies (focus groups, in-depth interviews). PMR Research specialises in customer satisfaction studies (B2B and B2C), brand awareness and brand image research, distribution and competition studies, segmentation analyses, name, packaging and product tests, advertising campaign effectiveness, usage & attitude research, online surveys and comprehensive industry analyses and forecasts in all market sectors focusing especially on pharmaceutical, medical and healthcare.

PMR Research's services are available in over 20 countries of Central and Eastern Europe. Co-operation with foreign partners allows us to undertake projects throughout Central and Eastern Europe and in other countries. We have a wide experience of working as a single point of contact for clients ordering multicountry projects. This saves our clients’ time and guarantees consistent high quality and format of deliverables from all the countries covered by the project/research.

We have a deep knowledge of, and long track record in:

  • pharmaceuticals and medical market
  • FMCG, retail
  • food, HoReCa
  • clothing & footwear
  • travel & tourism
  • luxury goods
  • consumer durables
  • financial services
  • telecommunications & IT
  • heavy & light industry
  • construction

Read more on PMR Research at: www.research-pmr.com
Read more on PMR Research services
Read more on PMR Research methodology and tools
Read news on PMR Research recent projects
PMR Research presentation

PMR is a British-American company providing market information, advice and services to international businesses interested in Central and Eastern Europe as well as other emerging markets. PMR's key areas of operation include business publications (through PMR Publications), consultancy (through PMR Consulting) and market research (through PMR Research).

With over 13 years of experience, high international standards in projects and publications, highly skilled multilingual staff holding MSc/MA degrees and wide network of co-operating research companies and market experts, PMR is one of the largest companies of its type in the region.

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